Game Night
Game Night by Star City Games® is a weekly program that brings players together in a fun, casual environment. Take a slow business day and make it a high-traffic Game Night instead!
Invitational Qualifiers
Invitational Qualifiers (IQs) are store-run events designed to make money, increase in-store traffic, energize the local Magic community, and offer players a chance to qualify for the Star City Games® Invitational.
Prerelease Playmats
The difference between ordinary and extraordinary is that little extra. Make the Star City Games® Prerelease Playmat Program part of your store’s Prerelease, and you’ll have that little extra!
Digital Media Kits
Use our Digital Media Kits for even more in-store advertising! Click here for high quality graphics, printable event flyers, and more!
Winter 2014 Scheduling Open!
/in News /by ISPThere are many exciting things coming your way in the Winter Season! Our newest program, StarCityGames.com Organizer Rewards, is our way of saying thank you for all of the effort organizers put into supporting their local Magic communities. Organizers will earn Organizer Rewards Points that unlock exclusive benefits when scheduling, free events, and more! Also, […]
Success in the Southwest
/in Store Spotlight /by ISPThis month’s Store Spotlight focuses on Black Gold, located in Littleton, Colorado. Owner Carl Van Laethem talked with us about running successful Invitational Qualifiers and keeping up with a busy store. He started his business in the mid-90’s, focusing solely on sports memorabilia. Around the time Mirrodin was released, Carl had so many requests for […]
Three Steps to Repeat Business
/in Tricks of the Trade /by ISPThe key to any business is repeat business, and gaming stores are no different. Here are some tips to help you turn new faces into repeat customers. Social Media – Do you have a Facebook page? Have you claimed your URL so you can be facebook.com/myshopname? Do your local players know what that URL is, […]
My IQ is finished, what do I do now?
/in Uncategorized /by ISPCongratulations! You completed your event. All of the planning and preparation has lead to this final moment when you hand the blue envelope over to your champion. Now what do you do? Step 1: Take A Picture Of The Winner! The best place to do this is in front of one of your store’s logos. […]
Welcome to the first In-Store Programs Newsletter!
/in News, Uncategorized /by ISPWelcome to the first In-Store Programs Newsletter! Each month, we’ll report on some of the most successful stores, fill you in on the latest In-Store Programs news, hand out sage advice, and answer your questions. We hope you enjoy! Don’t forget to check out the newest addition to Open Trials – Swag Packs and Premium […]
Masters of the Open Trials
/in Store Spotlight /by Luke FloraBienvenidos to our first Store Spotlight, tournament organizers! Each month we’ll share the experiences and insights of veteran StarCityGames.com tournament organizers. We’re going to begin with the store that has run more Open Trials than anyone else so far: Comic Town in Columbus, Ohio. They have scheduled an amazing 22 Open Trials in addition to […]
Keep it Clean!
/in Tricks of the Trade /by ISPBelieve it or not, one of the most common complaints that customers have about game stores is the lack of cleanliness and amount of clutter. Game stores carry many products, and sometimes overstock can start to pile up in the storefront. Mix this with players who order takeout and leave it behind on the tables and […]